Calvin Klein Jeans a real plus?
Calvin Klein wants to plug a major gap in the fashion market. Patricia Royak, president of Calvin Klein Jeans, said the new plus-sized Calvin Klein collection will share a brand aesthetic similar to the core Calvin Klein product range. The prevalent thinking among brands and retailers regarding plus-sized customers has been that they are more conservative in their style choices. Not so anymore, Royak said. “The whole attitude of this zone has changed,” she add.