May7ven in Yoropikos

May7ven slips into a pair of men’s Yoropiko Hungry Dragon jeans for her latest hit, Hands Up. Anyone up for it?

Alexander McQueen Puma Sneakers

Check out the Alexander McQueen Puma Spring 2008 footwear collection and the Alexander McQueen Bones Installation, inspired by the skeletal structure and the backbone. PUMA BLACK STORE shopping event and Alexander McQueen BONES installation Saturday March 29th  1pm-5pm

George Clooney Clothing?

ARE HOAXS THE NEW FAKES? “HOAX COUTURE: April Fool’s Day is still a week away, but someone in Italy (where they don’t even have April Fool’s Day) must have been in the mood for a prank. A mysterious firm sent out an e-mail Monday proclaiming that George Clooney was launching a men’s and women’s fashion […]

7 For All Mankind confront counterfeitors!

7 FOR ALL MANKIND carry the torch for premium denim and prove the exclusive denim industry has a bright future. Following the efforts by Red Monkey Company to battle fakes, 7 FOR ALL MANKIND provide the following indispensable information: The 7 For All Mankind trademark is a registered trademark throughout the world. The use of […]

Jimmy Choo, the next step!

Following the recent brand takeover, Jimmy Choo is out to move beyond footwear and leather goods. “We’re going to continue developing this company independently. There is still potential for growth.”said Robert Bensoussan, Jimmy Choo The company, acquired earlier this week by the private equity firm TowerBrook Capital Partners LP, will unveil a full eyewear line […]

Ksubi Relaunch

‘MINI BUGER’ & ‘PICKLE’, 2008 KSUBI In the ‘The Bombed Mache’, a backyard mortuary of disposable needs stands ‘Mini Burger’ & ‘Pickle’. The four-metre high sculpture comprises of two 1972 used Austin Mini cars, two Austin Mini car bonnets, five car tyres and truck tyre. Created by the ksubi collective, the sculpture was built as […]

PURE BOSS Aftershave

Would you hire or fire the team that wrote the marketing for BOSS’ new scent PURE BOSS? “The new men’s fragrance from BOSS fuses the energy of a successful man with the pure, unstoppable thrust of a cascading waterfall. BOSS PURE is an aquatic scent with a cool, fresh note and a masculine elegance, created […]

Green Fashion + NOHARM Clothing

“Research and Markets” just published a report covering the latest of green textiles and apparel. According to Research and Markets “green fashion” is the way forward and the future for the industry is looking very rosie. Going green is still a hot news item and environmental issues are being addressed. Research and Markets reports it’s […]

D&G Shoes Limited Edition

Dolce & Gabbana presents for Spring/Summer 2008 an exclusive line of men’s shoes, created in a limited edition of only 5000 pairs worldwide. Each individual pair comes with a unique number stamped on the back of the shoe. The sense of exclusivity is enhanced by a repeated embossed leather logo and a signature three-colour flag […]

Acne Jeans + Gentleman’s Jeans

The Gentleman’s Jeans is a pair of blue, elegant jeans, created for a mature man of work and leisure. The jeans has been designed by Gert Jonkers and Jop van Bennekom from Fantastic Man together with Creative Director Jonny Johansson at Acne, in a style that has been seen before on our fathers and uncles, […]

Sugar Cane Jeans, The Eco Answer?

ECO-TIPS FOR JEANS Sugar Cane Jeans, the original environmentally progressive brand is perhaps the answer to the denim woes highlighted by UNEP?  The United Nations Environment Programme (UNEP) presents an innovative ad to sensitize young people to climate change through… their jeans! Paris, France – March 2008 – Among the sustainability challenges that affect our […]

Luciano Carvari Footwear

“Flora – Amore” – the new collection of footwear from Luciano Carvari for season spring- years 2008. Perhaps something is lost in translation but as they say an image speaks a thousand words and that is true for “Flora-Amore” who created this image campaign for the Luciano Carvari footwear brand.

Sir Paul Smith

Sir Paul Smith, says: 1. One of the biggest mistakes men make is wearing T-shirts. I understand why you’d want to wear them, especially if you’re a single man. There’s no ironing. But most guys need to have a collar around their neck for height. 2. If you’re in doubt about how to wear your […]

Gucci Clothing No.1 Fashion Brand

According to The Nielsen Company’s online survey, Italian fashion giant Gucci is the most coveted luxury brand in the world. One in five consumers said they would buy Gucci products if money was not an issue, according to a survey of 25,000 online consumers in more than 48 countries. In a similar survey published two […]