Mika goes for a Piaget
Pop star MIKA has selected world-renowned timepiece maker, PIAGET, to wear in his latest music video “Rain” from his new album, The Boy Who Knew Too Much. The song “Rain” continues the international success of Mika and its music video does not disappoint. Piaget was the natural partner for this imaginative, vibrant, high-energy video that embodies Mika’s playful and exuberant style.
A superb and elegant 18 carat pink gold and chocolate brown dial Piaget Altiplano watch adorns Mika’s wrist throughout his performance. Loyal to its characteristic pure lines and well-respected classicism, this watch is equipped with an ultra-thin hand-wound movement of 2.5 mm thickness. The sapphire crystal back enables to admire all aspects of the movement decoration, such as circular Cotes de Geneve and blued screws which are the signature features of Piaget movements. This iconic ultra thin watch perfectly captures the modern, brightly coloured, graphic essence of this music video.
“Rain” will be in rotation on all major international musical broadcast and on-line outlets.