Archive for July 27th, 2006

American Vintage Clothing + Jeans = Franco-Americana

Thursday, July 27th, 2006

American Vintage Clothing + Jeans = Franco-AmericanaSince its birth in 2005, the French brand American Vintage manufactures in Europe and represents a style inspired by the true American vintage trend. It is a collection of tops for women, with a sand wash jeans image communicating simplicity, novelty, femininity, comfort in a vintage but modern style. The complete line is designed in many layers, so the wearer can combine each style however she feels and wants to wear American Vintage.

Dada Clothing + Dada Sneakers = Hip-Hop Highlife!

Thursday, July 27th, 2006

Dada Clothing + Dada Sneakers = Hip-Hop Highlife!Since 1995 Dada has risen to become one of the most outstanding urban brands. For the last ten years combining individual designs with classic hip-hop lifestyle has made Dada successful in every perspective. As a leading brand being competitive with high quality, great designs and good prices is Dada´s ultimate priority. Blazing the trail, the brand emphasizes its remarkable potential to lead the urban streetwear market and offers unique products in times where young men and women are craving for individuality and classic style.

Dada comes up with an impressive collection that proves its sense of innovation without neglecting the brand´s roots. There is a wide range of products, featuring styles from classic urban streetwear (including leather and denim) to functionable and stylish athletic sportswear and an extensive footwear line, reaching from extravagant, stylish sneakers to high end performance basketball shoes.

Reebok Sneakers + Scarlett Johansson = Scarlett “Hearts” Rbk

Thursday, July 27th, 2006

Reebok Sneakers + Scarlett Johansson = Scarlett “Hearts” RbkReebok has signed a multi-year partnership with one of Hollywood’s most captivating young actresses, Scarlett Johansson.  The 21 year-old beauty has partnered with the brand to co-create Scarlett “Hearts” Rbk, a fashion-forward, athletic-inspired footwear and apparel signature collection debuting in spring 2007 at high-end department stores and boutiques around the world.  The line will be grounded in sport and will feature head-to-toe looks designed to take today’s multi-dimensional woman from the studio to the street in style.  In addition, the star of acclaimed films including “Match Point” and “Lost In Translation” will be featured in Reebok’s new global women’s advertising campaign breaking in spring 2007.

“Reebok is thrilled to partner with Scarlett because she is a world renowned style icon and truly an inspiration for today’s young women,” said Reebok’s President and CEO Paul Harrington.  “Scarlett embodies the pulse points of our brand - individuality, authenticity and a life lived to the fullest in perpetual motion.  These characteristics make her the perfect fit for our new women’s footwear and apparel collection and also for our exciting new women’s campaign.”