Sean John & Jay-Z’s Rocawear Clothing - NO!
Jay-Z and Diddy’s design ranges of “faux fur” coats are actually made of dog fur. Tests carried out by the Humane Society of the United States have found that coats in Diddy’s Sean John label and jackets from Jay-Z’s Rocawear line are made from the fur of raccoon dogs.
CEO and president of the animal rights organization, Wayne Pacelle, said: “It is abhorrent that someone purchasing what they think is ‘faux fur’ is actually getting fur from a type of dog that may have been skinned alive.
“False advertising and labelling of raccoon dog fur is rampant in the fashion industry, and the amount of potential consumer deception is staggering.”
The Humane Society said it had informed Jay-Z and Rocawear about the problem over a week ago, but no corrective action was taken and the jackets were still featured on the fashion firm’s website, being sold for USD265.
But on Tuesday (16.01.07), a Rocawear spokesperson announced that as soon as Jay-Z was informed about the use of dog fur he had the jackets removed from his line.
The representative said: “We were not aware that our product included raccoon dog materials. We have immediately instructed all manufacturers and licensees that no product can be produced using this fur. In addition we have removed those items from our website.”
Raccoon dog fur was also found used in a fur-trimmed coat in Diddy’s Sean John clothing label, on sale at New York’s Macy’s department store, advertised as “imitation rabbit fur”.
These garments have also now been withdrawn from sale. Raccoon dogs are an endangered species from Asia which belong to the canine family and are being killed for their fur in China.
Source: LondonNet








September 22nd, 2007 at 3:00 pm
wat is that
September 24th, 2007 at 8:31 pm
its a freakin RACCOON DOG!!! Didnt you read the story…..sheesh NOW THAT WAS A STUPID QUESTION!!!!
October 17th, 2007 at 10:16 pm
how horrible
October 26th, 2007 at 6:58 pm
I dont get it…if taking the skin off an animal is so in humane and so not tolerated in todays society..why do we eat chicken..beef..lamb…fish..dont we do the same things to these animals and not that we wear them..we eat them..which is more gross…you guys spend too much time complaining about these things instead of spending time finding ways to help the poor..protect our kids..educate our kids…
Get a life…..
November 8th, 2007 at 3:00 am
Skinned alive, that’s the point of this atrocity, for god’s sake. How fitting that it’s said we should get “a life”. Appears perhaps some folks should get a heart.
November 8th, 2007 at 7:29 pm
that is just grose ewwwwwwww!!!!!
December 8th, 2007 at 1:39 am
this is bogus, thats a dog u dumbass, and in reply to “Deals” yea we eat chicken, and fish and lamb and all of that shite but that is necessary. This skinning racoon dog’s for fur isnt necessary u idiot. plus thats a thucking endangered species
December 19th, 2007 at 4:02 am
Why are people doing this???
December 19th, 2007 at 4:04 am
this is so cruel! I dont underdstand why people do this!!!:(
December 23rd, 2007 at 4:45 am
THAT IS SSOOOOOOOOOO FLIPPIN RETARTED, LET MY SPELL IT OUT 4 YA, They r an E-N-D-A-N-G-E-R-E-D S-P-I-E-C-I-E-S, I want 2 strangle who ever is doing that x-( & ):>
December 31st, 2007 at 3:59 am
another response to “deals”…have you seen the video where they skin that dog alive? that pic up there is a screenshot taken from it. right there, that dog is still breathing raggedly, blood pouring from everywhere. See how its ears, lips, eyelids, etc. are all just gone? IT CAN FEEL EVERY GODDAMN SQUARE INCH OF THAT PAIN. The only reason it’s still alive is because the guys in the vid are bored. I hope the next time you’re sitting fat and happy from your chicken dinner that you get food poisoning, go to a hospital in china, and get flayed alive by some fat guy named Wang.
January 2nd, 2008 at 1:37 am
or you can all stop bitching and actually phucking do something about it
January 18th, 2008 at 7:40 pm
come on now has anybody ever heard of a f#ckin racoon dog i knw i havent. the point im trying to make is y do u car about a raccoon dog wen people skin chinchilas i never in my life have heard anybody say anything about that. im just sayin try and make up a new excuse cause im still gonna rock Diddy’s stuff and Jay Zs clothes.
February 29th, 2008 at 5:46 am
damn that are a bunch of dumb thucks that posted. especially the last dude. You just don’t get it
March 1st, 2008 at 8:43 pm
Yep , I agree. EVERYONE WHO MAKES FUR COATS; ESPECIALLY THE ONES WHO WEAR THEM SHOULD BE SKINNED ALIVE!!!!!!!!! OR BETTER YET; BE BURNED TO DEATH!!!! MAKE THOSE IDIOTS SUFFER!!!!!!!!! you people think that wearing fur coats is so “fashion” or “cool”…. i hope you die…painfully
(poor animals, i hope this stupid act will end soon)
March 12th, 2008 at 3:39 pm
ok have you ever seen what they do to those for poor animals they skin like ferrets and weasels while they are still alive and awake so them can still feel every thing those people do to them.
And people sit there and just let it happen we all just need to stand up and do something about this because those animals do have feelings and if you support that animals get killed just for their fur then i recommend you do and look up pictures of videos of what they do to the animals.
And the animals cannot speak for themselves so we have to stand up for them.
March 24th, 2008 at 4:01 pm
jay-z??? suck my dick!!!
August 11th, 2008 at 3:07 pm
i don’t see how people can say get a life when animals are getting skinned alive and being tortured. how wuld u like to be locked into a cage that u can barly fit into. then slowly and tortuaiuosly cut and disected while u can feel and see what is going on and then after when ur struggerling with the pain and suffering and waiting to die people smash u up with a bat and stand on ur head untill ur skull cracks. huh how wuld u feel excacerlly GET A FUCKING HEART AND OPEN UR EYES TO THE PAIN AND SUFFERING people say yh (sorri if offends ) omg look at 3rd world countrys, yh u say u will help but don’t. u see an animal being abused u say awwww poor thing bless i wish i culd help. well i wuld say STOP WEARING THEM THEN, if there woz a drop in the market for these animals then they will stop i say again OPEN UR FUCKIN EYES
September 9th, 2008 at 9:36 pm
omg who said skinned alive? do you really think that that thing is alive … uh because i really dont think it is … sorry. and diddy and jay z are the bomb so shut up. you could be sued for hurting their business =P !!!! Plus if you don’t like it just don’t wear the coats … you show far far FAR too much interest … what sick person puts up the picture like that and can look at it if they are so concerned. a hipocrite. what the hell is a racoon dog anyways? ew some wierd kind of ravid animal that probly gives us rabies???
September 17th, 2008 at 11:37 am
Dearest Anonymous,
Hmm, you are a tool! an uneducated, very stupid tool. You look at a still image and make a comment about something you know nothing about. FYI (you may not know that means for your information) Fur bearing animals, dogs, cats (German shepherds and labradors, ginger cats etc), fox, mink and yes that raccoon thingy, you’ve never heard of cause you dont no shit from clay, GET SKINNED ALIVE, FOR THEIR FUR. There are heaps of sickening video’s on youtube and all over the internet to support THIS FACT.
PS. “Diddy” and “Jay Z” are laughing all the way to the bank, cause people like you line their talentless pockets.
September 21st, 2008 at 10:51 am
To think it is fashionable to wear furtrimmed coats again, here in Holland I was shopping yesterday in the town “Hoorn, Noord Holland” and in the window of the fashion shop “Moda di Romani” my girlfriend and me saw furtrimmed coats from “Iceberg” and run straight in and told them it was fur from Raccoondogs, They immediately started to defend themselves and told us that a renounced company like Iceberg never would use such furs and that it must be rabbits or foxfur.
Anyway fur nevertheless I said to them.
They told me there is so much shit happening in the world that if you would consider everything than you would have a daysjob, I told them yeah but compassion costs you nothing just stop selling this horrific product of skinned alive animals.
People come with fakereasons to justify themselves that is the lesson here but you have to convince them that they are wrong or at least educate them and get them aware of what could be the horrific truth.
So now I am mailing and calling Iceberg wich is a company of the:
GILMAR GROUP
Centro Dir.le Porto di Pozzallo
C.da Fargione
97016 Pozzallo (RG)
Tel. +39 0932 777349 PBX
Fax +39 0932 777521
I am notifying Peta also I want to ask you to do the same Call Gilmar Group and mail them
http://www.gilmargroup.com/company/contact.htm.
Babyphat uses dogfur too
Kind regards,
Dan Bekkering
Amsterdam 21 september 2008.
September 21st, 2008 at 10:55 am
O and another thing we looked into the labels of the Iceberg coats in that shop Moda Di Romani and guess what, the coats are made in……
CHINA……….. so what more proof do they need.
October 5th, 2008 at 12:07 pm
i feel so sad for those animals but even though thier skinned while there alive. MOST of the time they are unconsious so they dont feel any pain. but its still bad. ill never wear faux fur or any fur not just cuz of the cruelty but also it looks really tacky, chavy and old fashioned. most of the time you look a bit wierd.
October 5th, 2008 at 12:11 pm
oh and anyone who publishes a picture like this are NOT sick. infact atleast there spreading the news and showing people what is really behind the ’soft warm lovely’ coats.