BAPE clothing to Black Label
BAPE clothing grows up? A Bathing Ape, the Japanese brand known internationally for its flambouyant camo and child-like characterisations, has released a new line called “Black Label” which is reputedly a collection of black and other one-shade clothing. Whether this is a transition to a more mature and discerning customer-base is yet to be seen, but as we all know Nigo is a marketing genius so the move is bound to have substance!
(No Ratings Yet)
Loading ...
January 8th, 2008 at 4:23 am
There already is a line called “blac label” also a skateboarding company called “black label” soooo, how is that gonna work?
January 10th, 2008 at 6:40 pm
BAPE suff is great but unfortunately not available in good old germany! darn!
January 12th, 2008 at 4:41 pm
so what if there is? black label is going to be a sub label of bape characterizing the clothes collection if i could understand this correctly..like hugo boss that has orange label which is kinda cheaper and less classical