Geta – traditional Japanese footwear by RMC


Geta are a form of traditional Japanese footwear that resemble both clogs and flip-flops. They are a kind of sandal with an elevated wooden base held onto the foot with a fabric thong to keep the foot well above the ground. They are worn with traditional Japanese clothing such as kimono or yukata, but (in […]

Gucci Clothing Pre Autumn 2012 Campaign


Gucci Clothing Pre Autumn 2012 Campaign. Photos by Garrett Neff. Abbey Lee Kershaw, Karmen Pedaru, Jacquelyn Jablonski, Greg Nawrat and Lenz von Johnston are part of the Gucci Clothing Pre Autumn 2012 Campaign.

Sugar Cane Jeans – Green Russia


Sugar Cane, the original eco-brand, is introduced to Russia. Take a butchers at the new shop if you’re visiting the land of the czars: Boutique Van Gogh, 440008, Penza, Suvorova street 144A, TC Suvorovsky, RUSSIA. Tel +7 (937) 421-6727. Sugar Cane have thoroughly analyzed our forerunners jeans from the 1900 ’ s in chronicle order […]

Dickies x MKWS reflective work shorts


Take a butchers at this, Dickies repair reflective work shorts by MKWS. The work pant construction: Loose fit, flat front. Multi-use side pocket. Permanent crease. Scotchgard™ Stain release finish. DICKIES Logo label on the right side leg & MKWS logo on left front. Multi-use side pocket.

Eco Fashion


PPR Group, the French multinational parent behind luxury and sportswear labels like Gucci, Yves Saint Laurent, Balenciaga, Alexander McQueen, Stella McCartney, and Puma, has announced a five-year plan to reduce its environmental and social footprint. By leveraging the results of PPR’s Environmental Profit & Loss Account, an ongoing initiative to measure the combined ecological impact […]

Aquascutum Clothing – a British Institution


Kitmeout rates Aquascutum as one of the ultimate British fashion brands! Hailing from the United Kingdom, Aquascutum, the quintessentially British label was founded in 1851 with its iconic tailoring heritage from the world of authentic quality and fine craftsmanship in Northamptonshire, England. Its outerwear’s customary British tailoring underscores the company’s unfailing support of the British […]

Vegan Shoes 2012, NOHARM Shoes


NOHARM, the premier men’s ethical and green footwear brand appears on fashion net. Vegan shoes are getting more and more attention these days from high street brands like, Nike, Brooks, Gucci and many more. Brands are starting to realise there’s a growing demand from responsible consumers.

Lacoste featuring Adrien Brody


WTF! Are Lacoste trying to destroy their newly resurrected image this spring/summer? Go behind the scenes of the Lacoste Spring/Summer 2012 shoot by Craig McDean, featuring Adrien Brody. Better still just turn a blind eye and pretend it didn’t happen.

Jude Law for Dior Homme Sport Summer 2012 Campaign


Jude Law for Dior Homme Sport Summer 2012 Campaign. Video of Jude driving from Paris to the French riviera in his old Merc. Very original…

Stone Island , German Flagship Shop


The first German flagship store has opened in Sylt, a charming island and exclusive tourist destination on the North Sea. An important milestone, just few weeks after the London Opening. The interior design of the 80 m2 surface area, will host home the Stone Island, Stone Island Shadow Project and Stone Island Junior collections. Stone […]

Jeans Buttons for the discerning


As most denim connoisseurs are aware, Yoropiko has an exclusive price point. This is partially due to subtle little features like gold buttons encrusted with precious stones. Take a butchers: YOROPIKO, Japanese word, means “teach me more, please!” A luxurious label developed in 2007 by Martin Yat Ming, the designer of RMC Martin Ksohoh. On […]

Calvin Klein Collection Spring 2012


Behind the scenes at the Spring 2012 Calvin Klein Collection shoot in St Barths. Directed by Mert Alas and Marcus Piggott. Featuring Lara Stone and Tyson Ballou.

Stone Island Jacket, Mussola Prismatica


A result of the purest Stone Island research, Mussola Prismatica is an exclusive fabric with a considerable visual impact. Engineered by bonding an extremely light cotton muslin to a glossy, transparent, finely grooved polyurethane film. Specific double dye formulas enable colour capture on the light textile base, resulting in the intense and deep tones of […]

Meltin’Pot Spring Summer 2012

MELTIN’POT SPRING-SUMMER 2012 from MELTIN'POT on Vimeo. Following on from the ‘Where Life Takes You’ FW11 campaign, Italian denim label Meltin’Pot launches its new SS12 collection with an energetic video capturing the free spirit of summer: TUNE INTO SUMMER. Wherever you are, no matter the weather or what part of the world you live in, […]

RMC Jacket in a Toy!


Take a butchers! RMC Toy comes with either a red or white jacket inside, limited quantity. Looks like something for the fashion connoisseur. These RMC X LIKE BLACK 16″ Glow in the Dark FIGURINES will be available soon. The toys were designed so that the upper-part of the head screws off and limited edition Jackets […]

David Beckham for H&M


David Beckham celebrated his new bodywear collection for H&M in London on Regent Street.

Meltin’Pot S/S 2012


The Spring Summer 2012 season not only celebrates a new collection but a continual and exciting life journey for the brand. The journey encompasses all aspects from retail, with the recent opening this year of Meltin’Pot’s first flagship store in Riccione, Italy (denim store) which sets a precedence for others to follow in the not […]

Stone Island Clothing S/S 2012


STONE ISLAND SS’012. The Spring Summer’012 collections of Stone Island, Stone Island Shadow Project and Stone Island Junior. Take a butchers.

Royal Hem Clothing S/S 2012


Royal Hem is a salute to exceptional standards of tailoring. Drawing inspiration from the cultures of both of Savile Row and of Italian elegance, the range is entirely dedicated to detail and finishing. Holding dear this respect for heritage, Royal Hem also embraces the new. For example, using classic, high quality Biella yarns, but treating […]

Stone Island Kick Off


Carlo Rivetti launches the 30th Anniversary of Stone Island

Links of London x London 2012


Links of London Announce Their Appointment as Creators of the Official Jewellery Collection of London 2012 Links of London are excited to announce their appointment as creators of the Official Jewellery Collection of London 2012. The Licence was awarded by the London Organising Committee for the Olympic Games (LOCOG.) The Links of London brand is […]



STONE ISLAND AND 30 YEARS OF HISTORY. FROM 1982 TO PRESENT It is an important year for Stone Island, that through a growth, which has allowed it to double its sales since 2007, is getting ready to face an important 2012: the 30th anniversary celebration of its hard work will see its involvement in both […]

Nike factory pays up


How pro-active should a big name brand be to ensure that their products are not made using unfair labour and abuse? A big question most brands would like swept under the proverbial carpet. A Nike factory has agreed to pay $1m in unpaid overtime to Indonesian workers in a move that could force other suppliers […]

Moschino Cheap & Chic moves to London


Moschino diffusion line Cheap & Chic is to move its catwalk show to London for the autumn/winter 2012 shows. The Moschino, Moschino Cheap and Chic and Love Moschino, creations make their mark by expressing its creativity that makes irony and elegance its strength through the reinterpretation of the classics. The brand was originally created in […]

RMC iPhone 4S Case


Here’s the latest offering from Martin Ksohoh over at RMC. It’s a selection of specially designed cases for the iPhone 4S. Take a butchers: The iPhone 4S is a touchscreen slate smartphone developed by Apple Inc. It is the fifth generation of the iPhone, a device that combines a 3.5 inch (89 mm) touchscreen iPod, […]

Paul Smith Olympic Stamp Collection


Paul Smith has collaborated with the Isle of Man Post Office to design a prestigious collection of seven stamps to celebrate the London 2012 Olympic and Paralympic Games. As a lifelong follower of the World Cycling, Paul Smith was honoured to be asked to participate in this project by the Isle of Man Post Office. […]

Levi’s Shop in Amsterdam goes eco-friendly


Amsterdam based design firm Como Park was commissioned by Levi’s to create a new store interior concept. Frame Magazine recently reported on the behind the scenes failures and successes which led the design team to consider reusing materials in the store. ‘While the first concept looked good on paper, we made some prototypes and it […]

Yves Saint Laurent vs Christian Louboutin


Should a brand be able to patent the colour of a shoe sole? Yves Saint Laurent’s legal team filed its response in Christian Louboutin’s red-sole trademark appeal, maintaining its stance. The now-cumbersome case is set to continue through 2012. In April 2011, Louboutin filed a $1 million trademark infringement suit against Yves Saint Laurent, over […]

Happy holidays from the Marc Jacobs family!


Might as well leave the congrats to a fashion designer and his “family”. Happy New Year! Take a butchers – if you’re bored. Happy holidays from the Marc Jacobs family!

Brand to watch in 2012, NOHARM


Keep a close eye on NOHARM in 2012. We believe it could be the new up and coming brand for next year. Not many brands have the heart or the vision to bring ethics and fashion to the same table but NOHARM has been quietly setting things out in recent years and 2012 is possibly […]