Levi Jeans sue Iron Heart, Toyo, Studio D’Artisan, Oni and Samurai!

Levi’s Jeans are suing Iron Heart, Toyo, Studio D’Artisan, Oni and Samurai for Trademark infringement. Levi’s lawyers reputedly issued litigation to stores across the USA. Levi’s reputedly quote the following infringements of their TM: 1. Tabs attached between two pieces of fabric on the rear pockets are an infringement. 2. Back pocket cards by these […]

Sean John & Jay-Z’s Rocawear Clothing – NO!

Jay-Z and Diddy’s design ranges of “faux fur” coats are actually made of dog fur. Tests carried out by the Humane Society of the United States have found that coats in Diddy’s Sean John label and jackets from Jay-Z’s Rocawear line are made from the fur of raccoon dogs. CEO and president of the animal […]

Marni Clothing + Skinny Jeans + Leggings!!

So you belly laugh at guys in super skinny jeans do you? Well get your guts ready for this one: leggings for guys? That’s right, Marni sent down the runway for her autumn 2007 menswear collection a bunch of geezers in leggings. “Unconventional but sophisticated,” smiled Consuelo Castiglioni, Marni’s Creative Director, backstage after the show. […]

Fred Perry Shirt and Swear Shoes

This coming season sees the arrival of the first collaboration between Fred Perry and Swear. Fred Perry is perhaps the quintessential English youth label, the laurel wreath may have developed into one of the best known and instantly recognisable logos in the fashion world, the pique polo shirts may have been worn by your father and […]

G-Star Jeans to G-Star Shoes

From its conception in 1989, G-Star has been known for its innovative and cutting edge style in the world of denim. Now it takes this philosophy into a completely new footwear line developed by Global Footwear Licensee Overlandshoes. The collection will cover all key categories from Goodyear Welted to Sports. Definitely worth a butchers these […]

Armani Clothing + Skincare + Katie Holmes

Giorgio Armani’s couture week extravaganza in Paris will reputedly be graced with the presence of Cate Blanchett, Tina Turner, Katie Holmes, Rosamund Pike and Tinsley Mortimer as Armani presents his fifth couture collection. The event will include launches of skin care for men and women and Armani will present his new-look boutique on Avenue Montaigne […]

Sugar Cane Denim x Union Star Jeans

The newest addition to the Sugar Cane denim lineup is the Union Star Jean. In July of 1965 Toyo Enterprise, parent company of Sugar Cane, was commissioned to make a limited  run of jeans for the U.S. Military PX.  At that time Toyo Enterprise had been producing Aloha shirts for the PX but this order […]

Bongo Jeans drops Kristin Cavallari

Bongo Jeans drops TV star Kristin Cavallari and replaces her with MTV Presenter Vanessa Minnillo. The brand is known for attracting some of Hollywood’s top spokespeople. Nicole Richie from “The Simple Life”, Rachel Bilson of “The O.C.,” Fergie from the Black Eyed Peas, and cast members from “Laguna Beach” have all been featured in the brand’s […]

D&G Jeans get knifed by ASA

Dolce & Gabbana, the world-renowned Italian super-brand synonymous with sexy advertising has been admonished by the ASA for its latest campaigns which reputedly glorify violence. Two of the campaigns have been banned from the UK. Reuters reported that an advertising watchdog criticised the company who in their latest ad show models brandishing knives. The Advertising Standards […]

Coolio + Mama Industry = Gang Star Clothing

Coolio and Italian manufacturer Mama Industry are creating an apparel line for men and women. “Women should be barefoot with short skirts on and their breasts should be about to pop out of the top. No, I’m joking,” joshed Artis Ivey Jr., aka Coolio, as he proudly promoted his new fashion label Gang Star. “I […]

APC Jeans + APC Apparel = On Sale!

APC Sale now on. Get your APC bargains while the opportunity lasts. APC jeans are renowned for being high quality and good value. Also check out their other avant-garde offerings! A.P.C.

Greedy Genius Sneakers

After a great 06 year for Greedy Genius, here is a sneak peek look at Greedy Genius 07 Spring shoes. 2 new phantom shoes will be dropping. Heli Blue and S.0.S. These shoes contain Patent leather and 3M material. More info to come soon. Quick Brand Bio

NAS wears Jhung Yuro in XXL Mag

JHUNG YURO EXCLUSIVE LUXURY LIFESTYLE FOOTWEAR — Limited Edition as worn by US rapper NAS see XXL magazine jan 2007 issue    This unique shoe is exclusively available from togged.com. Split suede, leather sock and collar lining. Cup sole with deco stitch detailing. Full grain leather shoe box included. Contrast deco stitch on box exterior, […]

Diesel Jeans and Global Warming!

Diesel jeans advertising campaigns are best known for their overtly sexual content and innuendo, right? Apparently not in 2007. Diesel jeans are side stepping their well trodden tits and arse campaigns and are opting for some fashionable social commentary. Of course, the cries of cynicism reverberate across the galaxy as Diesel jeans starts preaching about […]

Nudie Jeans, Code of Conduct!

With growing concern as to how fashion negatively impacts the environment, brands like Katherine Hamnett, Loomstate and Bono’s Edun are showing the way forward. Nudie jeans are following this new and important trend and even have a Code of Conduct which includes: Environment Nudie Jeans wants to contribute to long-term sustainable development and minimise the environmental impact […]

Twenty8Twelve Clothing + Jeans = Sienna Miller + Savannah

Sienna Miller will be launching a fashion label along with her sister Savannah, it was revealed today. It will be called Twenty8Twelve and it’s to be backed by Pepe Jeans owner Carlos Ortega. Twenty8Twelve will feature denim, knitwear, tailored jackets, dresses and outerware. ‘We wanted to created that London world that feels inaccessible,’ said Sienna, […]

Wahoojin Jeans + Kimono Jeans + Samurais

A new brand of denim, Wahoojin creates cutting edge chic from combining centuries old art and contemporary fashion. Vintage kimono fabrics are used to make one of a kind accessories such as belts, and the jeans feature hand painted unique kimono designs. Japanese kimonos are traditionally made with beautifully rich colors and exotic patterns, and this tradition […]

Gucci Clothing + Handbags on Fifth Avenue

Gucci Group NV plans to move its flagship store to New York’s Trump Tower on Fifth Avenue and expand on the world’s most expensive shopping street. Gucci is the third-largest luxury goods maker and will lease 45,000 square feet and leave its store at 54th Street and Fifth Avenue, the company said today in a […]

Christian LaCroix Clothing in NYC

Paris-based fashion house Christian LaCroix has settled on a location for its first store in New York, leasing a 2,700-square-foot space at 36 E. 57th St. The two-story location, which will serve as the designer’s flagship store, has 1,900 feet on the first floor, a 900-foot second level that can serve as a mezzanine, and […]

Bellekat Clothing + Bellekat Jeans = ultra feminine!

Kathleen Woodside and Izabel Duval the designers behind the contemporary women’s clothing line, bellekat inc. “We both have some of the most insane jeans,” says Woodside, “but we couldn’t find any fresh tops to wear with them.” Kathleen and Izabel met while in Paris for Premiere Vision over 10 years ago. A friendship was quickly […]

Prada Clothing + Prada Cell Phone

Prada is going wireless. The Italian fashion and accessories house has partnered with South Korea-based LG Electronics to develop an iconic mobile phone to be released in early 2007. The initial launch is planned for distribution starting in Europe—first in Italy, the United Kingdom, France, and Germany—followed by Asian locations such as Hong Kong, Taiwan, […]

Dior Homme Jeans + Clothing – Hedi Slimane?

Dior Homme Creative Director Hedi Slimane is reputedly in contract negotiations with the brand. Apparently pressure is building up to conclude the talks, and relations between the negotiating parties are tense. Slimane’s failure to attend recent festivities for St. Catherine’s Day, a tradition in honor of couture workers, was looked on dimly by Dior management, […]

Hugo Boss Shirt + Team McLaren Mercedes

Limited Edition – Win a signed McLaren Mercedes shirt! To celebrate the 25th anniversary of the sponsoring partnership between HUGO BOSS and Team McLaren Mercedes, Hugo Boss will be raffling off three limited-edition McLaren Mercedes team shirts, personally signed by Formula One drivers Kimi Raikkonen, Pedro de la Rosa and Garry Paffet. Have a bash […]

Paul Smith Clothing x Keiichi Tanaami

“Paul Smith is delighted to be hosting an exhibition of the work of celebrated Japanese artist Keiichi Tanaami. Born in 1936, Tanaami’s creative work in painting, illustration and graphic design first came to the fore in the 1960s when his vibrant, colourful and psychedelic designs adorned publications as esteemed as ‘Studio Voice’ and ‘Oz’. Tanaami’s […]

RMC Jeans x Santastic = Yoropiko

Martin Yat Ming takes RMC jeans into unchartered waters. The Yoropiko denim collection is like nothing anyone has even imagined before. The designs are breath-taking and the quality is unrivalled. RMC by Martin Ksohoh is denim for the next generation and marks an epoch in fashion history.

Rock & Republic Jeans versus Victoria Beckham?

Victoria Beckham is reputedly threatening to sue Rock & Republic Jeans, the brand she apparently helped build and for which she designed a number of styles. A source quoted by the Sunday Mirror said: “Victoria Beckham’s lawyers and accountants believe the range to have been far more successful than anyone imagined and Victoria is owed […]

Skull Jeams + Alchemist Jeans = Yamazaki

Skull Jeans is the brain-child of the internationally renowned designer Hiroshi Yamazaki. Yamazaki’s reputation was built on exclusive brands such as Fab Four, named after the Beatles his lifelong heroes and Alchemist, a fashion brand established upon the idea of Alchemy in which base metals turn into gold — and therefore true fashion has an […]

Gio-Goi Clothing rocked by Pete Doherty

Introduced by Paul Cook, former drummer of punk act The Sex Pistols, and sporting a brown T-shirt emblazoned “Gio-Goi,” rocker Pete Doherty made his debut as the new face of the new label. The 27-year-old Babyshambles frontman and reported fiancée of supermodel Kate Moss was showcasing clothes he inspired for Gio-Goi’s rock’n’roll spring/summer 2007 collection […]

K Jeans + K Denim, by Karl Lagerfeld

Karl Lagerfeld reputedly will soon be launching his own denim line, imaginatively entitled K; not to be confused with Special K. Parent company, Tommy Hilfiger, intends to capitalise on the global power of Lagerfeld’s name and enviable reputation by creating a stylish demi-high fashion denim collection.

Yoropiko Jeans by Martin Yat Ming + Santastic

Martin Yat Ming, the man behind RMC Jeans, is creating a capsule collection of ultra-exclusive selvedge denim jeans, called Yoropiko, in collaboration with Santastic. The Yoropiko capsule collection includes Martin’s unrivalled trademark embroidery and Santastic’s incredible design vision. Initial styles are rumoured to be available early 2007 through a select number of exclusive stores. Kitmeout […]