Baby Milo Clothing by BAPE a grand experiment?

BAPE has spawned a great deal of debate and heated rhetoric over the past few years. The limited availability and excessive prices have caused enthusiasm and indignation in equal measure. Despite that, there’s one division within the BAPE empire which seems to confused the fashion industry unanimously: Baby Milo! The question often arises, what possesses […]

APC Clothing + APC Jeans = Soulful Energy!

APC Clothing has all the essential style and charisma you’d expect from a brand which has its roots firmly established in French soil. The brand has a refreshingly unique spirit and a subtle flamboyancy which sparks excitement and soulful energy. Both the women’s and men’s collections have a “soho-boho” quality which literally exudes style and […]

Fape Clothing x Fapesta Sneakers = Bape Fakes!

Has A Bathing Ape created a monster by controlling their brand distribution to the point of inertia? Bape clothing and Bapesta Sneakers are controlled and channeled to such an extend that demand far outstrips supply and it now appears the natural conclusion of this strategy is to spawn a lucrative underground industry of genuinely desired […]

Warhol Factory Levi Jeans – Levi’s x Andy Warhol

Last year Levi Jeans proudly announced their intention to release what on the face of it was an awe-inspiring collection of premium denim displaying images from the iconic Andy Warhol collection including his depictions of Marilyn Monroe. The Silver Luck collection, inspired by Andy Warhol’s studio in the 60′s, named the Silver Factory after Warhol […]

BBC Clothing + BBC Jeans, on schedule!

Take heart! Following our latest rant, it appears BBC Clothiing, including Tees Polos Sweats Jackets Jeans Shorts and BBC Accessories will be readily available in your local high-end fashion store this year. Kitmeout has been reliably informed that BBC distribution is on schedule – so all the Billionaire Boys Club desires will be fulfilled afterall!

Evisu x Puma Jeans “True Love Never Dies”

True Love Never Dies is the name of the Evisu x Puma Jeans collaboration. The collaboration frenzy is destined to grow and grow until it finally reaches its natural conclusion and all brands throughout the world collaborate and merge into one mega brand called uniqueless consensus!!! At least Evisu and Puma have some genuine collaboration […]

96 Hours by Neil Barrett – Puma Shoes & Clothes.

96 Hours Philosophy, “Innovative, urban and versatile, 96 Hours accommodates the on-the-go lifestyle of today’s style conscious. Te 96 Hours collection is sophisticated, contemporary and founded on authentic sport. While the brand’s roots in movement, performance and style remain constant, each season’s collection is framed in the context of a different sport. Sport lives within […]

Notify jeans & Notify Clothes the Androgyne Line!

Maurice Ohayon, the man behind Notify Jeans, hails from Casablanca, Morocco and his clothing displays all the drama and mystery of that great city. Notify includes a wonderfully entitled Androgne Line which teases and agitates society’s preconceptions by playing with gender ambiguities. The whole concept exudes a deep artistic yearning and it’s provocative intention precipitates […]

nuala clothes nuala shoes by Puma & Christy Turlington

“What is nuala? nuala is an acronym representing: Natural – Universal – Altruistic – Limitless – Authentic. Often defined as “meditation in motion”, nuala is the product of an organic partnership that reflects Christy Turlington’s passion for the ancient discipline of Yoga and PUMA’s commitment to create a superior mix of sport and lifestyle products. […]

Nike Trainers + Google = Joga Bonito

As the World Cup approaches football frenzy is starting to boil and fans from around the world are starting to sizzle with excitement. To cater for the growing demand for a slice of the beautiful game companies around the world are offering World Cup merchandise including the extremely rare Paul Smith World Cup football, wallet […]

Loomstate & Vans Sneakers Collaboration – Enviro Shoes!

The eagerly awaited sneaker collaboration between Loomstate and Vans is here. The style is classic Vans with a loomstate twist, including bird print and interior polka dots. Keeping with Loomstate’s environmental credentials the sneakers are made using the same 100% organic cotton that they use to make their clothes, a blend of fibers from Turkey, […]

eS Shoes + éS Trainers + eS Clothes for World War III

éS Shoes, the x-treme sports uber brand, tells us World War III is just around the corner and it’s time to get our “Camo on”! To help us deal with the horror of World War III, eS have thoughtfully created an impressive range of camouflage clothing, including: the éS Guerilla and Lawton 2 caps, the […]

Le Tigre Clothes & Shirt versus Lacoste – Gone too far?

Has Le Tigre’s latest marketing clash with the mighty croc gone too far? The image of a tiger mauling a croc has caused a significant amount of indignation and is perhaps a prime example of reverse marketing; scoring points through controversy rather than through quality and diligence. Whatever your take on the image, the fact […]

Gola Trainers & Gola Sneakers Kiss & Key

Gola, the classic British trainer with an illustrious football heritage, is touted to make something of an imminent comeback. Time will tell. “Gola, the original British sports brand has launched a collection of colourful trainers. Create your own individual style with a variety of exciting colour options designed to complement your fashion wardrobe. ‘Kiss’ & […]

Airwalk Sneakers & Airwalk Shoes Walk on Water!

“Team Airwalk’s Pro-Surfer Josh Mohr will compete in the 42nd Annual Easter Festival April 13-16 in Cocoa Beach, FL. Josh will be exhibiting his style and quality of surfing in front of huge crowds of spectators. Josh, show the East Coast how it’s done! The Evolution of Boardsport Culture – Airwalk’s Fall 2006 Brand Campaign-Collective […]

Billionaire Boys Club clothing, BBC remains under the radar

So when’s the greatly anticipated Billionaire Boys Club clothing range going to finally hit the high street in meaningful quantities. There’s been so much hype-and-burn surrounding Billionaire Boys Club for so long, fans are now starting to suffer from fatigue. Billionaire Boys Club has all the credentials to be an amazing success with Nigo, Mr […]

Acne Jeans – genuinely spotless denim by Acne!

Acne Jeans is a brand at the vanguard of the Viking fashion revolution. Acne Jeans has Pan-European respect for their uncompromising approach to innovation and individuality: “Acne Jeans unites innovative jeans styles with a versatile wardrobe for men and women, ranging from basic cotton T-shirts, to tailored jackets to luxurious accessories and shoes. While every […]

Denimbirds Jeans + Denimbirds Style = Nudie for women?

Denimbirds, the ladieswear brand from Sweden, is making the same Viking splash as their male counterpart, Nudie Jeans. The Denimbirds philosophy is to empower women with a sense of independence and self-love. A laudable philosophy for sure! “The Denimbirds collection doesn’t follow any specific trends, nor has it anything to do with fashion or effects. […]

Pepe Jeans announce British actress Sienna Miller…

Pepe Jeans London is pleased to officially announce British actress Sienna Miller as the face of the brand for the next two years. “We wanted a strong, positive, female British figure to head the advertising campaign as the brand enters its thirty third year and strongly believe that the choice of Sienna Miller was the […]

Lee Cooper Jeans goes premium: Lee Cooper Platinum Jeans

British Denim giant Lee Cooper launches the debut collection from its first ever premium range: Platinum. Drawing on all the experience and heritage of the oldest denim brand in Europe, Lee Cooper Platinum showcases a high fashion men’s and ladies’ capsule collection focusing heavily on washes, fits and materials appealing to younger consumers of directional […]

BIG STAR Jeans – From Taxi Driver to BIG STAR

From Taxi Driver to BIG STAR Spirit, creativity and an unbeatable idea – that’s what real big stars are made of. Case in point: the Faeh brothers, founders of the BIG STAR brand and stars of a classic rags-to-riches story. Flashback to Basle, 1971, where we find them struggling as part-time taxi drivers. A stroke […]

Prada Shoes has a rival. Introducing DiSanto Shoes.

For years Prada Shoes where considered by many as the unrivalled elitist off-the-self footwear. Today, however, Prada Shoes has a serious rival – introducing DiSanto Shoes. DiSanto shoes are made in the same Montegranero region in Italy as Prada and have quietly established themselves as the luxury shoe brand of the rich and famous. DiSanto shoes […]

Lacoste Shoes + Lacoste Trainers = Grand Slam!

Style, Comfort and Kudos, that’s what you get when you buy a pair of Lacoste Trainers. The Lacoste footwear collection has increased exponentially over the past few seasons. The three current footwear lines include: Club, Sportswear and Sport. All three lines exude Lacoste style and of course carry the Croc. Club is the more formal […]

Da-Nang Clothing & Pants = Transatlantic Maharishi?

Many fashionistas attribute the term Transatlantic Maharishi to the Da-Nang label and it’s not difficult to see where they’re coming from if it wasn’t for the fact that Da-Nang is a West Coast label based in California. That aside, the comparison between Da-Nang and Maharishi is inevitable; both labels produce High-Fashion casual-chic garments with an […]

Onitsuka Tiger Sneakers, A Japanese Sneakers Legend!

HISTORY In 1949, Kihachiro Onitsuka established Onitsuka Co. Ltd., the forerunner of ASICS, with the goal of promoting a sound and healthy Japanese youth through sports. At that time, Onitsuka was known as the first specialized maker of gym shoes in Japan. He regularly spoke directly to sportspeople and their coaches in order to develop […]

Take-Two jeans, thoroughbred Italian Denim Taketwo

More and more exclusive designer fashion stores are clocking onto one of Italy’s best kept denim secrets. Take-Two are a low-profile premium denim brand with all the innate style you’d expect from a thoroughbred Italian label. Although firmly entrenched in it’s Italian roots, Take-Two, paradocially, has a global spirit which is reflected in it’s recent […]

Fly London Shoes, Footwear for the Future!

FLY WHO? Targeted at the global fashion market, FLY London footwear is uncompromising in its styling and design. Born in 1994, from the very beginning FLY’s design philosophy has been to create original fashion shoes using traditional construction techniques in an unexpected way. The sole designs, constructions and uppers, help keep FLY at the forefront […]

Hudson Jeans – the Jeans with the jack on the back!

The jeans with the “Jack” are back – and back in a BIG way!!! After something of a sabbatical the innovative denim brand is building up to a fresh grand entrance onto the premium denim stage and every denim lover from London to Los Angeles is waiting with bated breath. Hudson Fine Tailored Jeans may […]

Fashion Industry too lazy, too ignorant and too disinterested in fair trade?

By Katharine Hamnett In the heady world of fashion, cotton is the most commonly used fabric and in agricultural terms accounts for 10% of world agriculture. So far so good – until you take on board that to turn these natural fibers into items of must-have clothing conventional cotton farmers use pesticides, herbicides and chemical […]

Converse Sneakers + Converse by John Varvatos

The Fall/Winter 2006 “Converse by John Varvatos” women’s collection is grounded in Converse’s 98 year old American heritage of first in sports and first in rock n’ roll. In keeping with the true spirit of the Converse brand, John Varvatos takes multi-generational influences, mixing sport, rock n’ roll and street, to create a unique personality […]

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