Borbonese Handbag

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In the beautiful baroque city of Turin, in the entrance hall of the magnificent Palazzo Graneri della Roccia, the Borbonese family once opened an elegant boutique-workshop at the turn of the last century, furnishing the high society with the most spectacular accessories available in Italy.

Borbonese evening bags, hats, and costume jewellery soon became de rigueur for the fashionable class. Later on in the 1950s, Umberto Ginestrone joined the family business and began a collaboration with Edoardo Calgano. Together, they developed the Borbonese label and promoted the idea that “the accessories are the protagonist.”, an idea whereby the outfit follows the accessories, rather than the opposite.

Ten years later, Borbonese was asked to collaborate with the new and prestigious design houses of Rome and Paris: first Galitzine, and then Fendi, Ungaro, Yves Saint Laurent, all of whom valued Borbonese’s ability to create a dialogue between clothing and jewellery.
In 1971, Borbonese began its collaboration with the leading leather producer Redwall, S.p.A. to produce a line of soft leather bags imprinted with Borbonese’s new signature O.P. pattern — for occhio di pernice, or partridge-eye.

This revolutionary leather, lightweight and durable, chic and travel-ready, tapped into the growing cosmopolitanism and taste of Europe and North America. It became the bag of the jet set.
In the 1980s, under the label “Borbonese for Somma,” Borbonese began producing bed and bath linens. With Rossi di Albizzate, one of Italy’s top furniture design and manufacturing firms, it created a line of home furnishings. A new line of scarves, shoes, ties, shawls, and watches again placed Borbonese ahead of its time in creating the “total look.”

In 1992, after twenty years of collaboration, Redwall acquired the Borbonese brand.
In 1999, Borbonese launched its first prêt-a-porter collection for women. The next year, Alessandro Dell’Acqua was named Creative Director for Borbonese. His first collection was met with great success during Milan fashion week in February, 2001.

Creative Director Alessandro Dell’Acqua, who takes inspiration from the great films of the Italian cinema, believes that every woman deserves to be desired. His style for Borbonese is sensous, feminine, modern, and chic, with a touch of eccentricity. “The Borbonese woman is a free-spirit,” he says. “She is the woman of today.”

In the years 2000-2002, Borbonese went back to its historical roots in jewellery, when it was acquired by a group of investors led by the French-American Arpels family, of the prestigious jewellery house Van Cleef and Arpels. “Borbonese epitomizes international glamour and style,” says Claude Arpels, Borbonese’s new CEO. Arpels has plans to grow Borbonese in Italy and also in foreign markets.
A restyled Borbonese Casa collection with partners Somma and Rossi di Albizzate was presented at the Salone del Mobile in Milan in April, 2004, with designs by cutting edge architect/designers Matteo Thun and Pio and Tito Tosi. Borbonese has also begun a partnership with Baldan 88, the Venetian shoe producer founded in 1948, to produce shoes of exceptional quality.

In the years 2000-2002, Borbonese went back to its historical roots in jewellery, when it was acquired by a group of investors led by the French-American Arpels family, of the prestigious jewellery house Van Cleef and Arpels. “Borbonese epitomizes international glamour and style,” says Claude Arpels, Borbonese’s new CEO. Arpels has plans to grow Borbonese in Italy and also in foreign markets.

The Borbonese style is at once classic and modern, free-spirited, cosmopolitan, and elegant.

From its beginnings to the arrival of Alessandro Dell'Acqua, Borbonese has had a storied love affair with the world of fashion. Creativity and experimentation, as well as an exquisite attention to detail, are part of the very fabric of the Borbonese brand.

Using precious materials of the highest quality, and a precise artisanal technique, Borbonese engenders products of superlative design and luxury.

Borbonese uses no monogram as its signature. Rather, its careful choice of materials, the historical occhio di pernice (O.P.) stamp, and metal fasteners in the shape of flathead screws, serve to symbolize the brand’s elegance, its strength and simplicity.

First renowned for its collection of soft bags, Borbonese has taken the elements of its fame - quality, versatility, modernity - and applied them to clothing, accessories, and housewares. The Borbonese lifestyle is international, cosmopolitan, chic, and modern.

And the Borbonese woman is Feminine, sophisticated, sensual, self-confident with a touch of eccentricity. She is definitely original. She loves glamour, so long as it isn’t confining. She is active, lively, sporty, funny. She knows what she wants. She seeks beauty and high quality. She loves to be the centre of attention.

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