Calvin Klein Fragrance Section:
Born in 1942, American fashion designer Calvin Klein established Calvin Klein Limited in 1968, which produced clothes and accessories bearing his hallmark of simple, elegant lines and luxury materials. His spare designs were paired with such fabrics as linen, silk, and cashmere, mostly in neutral earth tones, to create a look of careless good taste. Klein has become particularly well known for his jeans, underwear, and fragrances, all of which have been extensively and provocatively advertised.
He sold his company to Phillips-Van Heusen in 2003, but continues to design for it.
In 1982, by adding style and his logo to boxers and briefs, Klein conquered the underwear market. He blurred the boundaries between the sexes, designing masculine bikinis for women. In the late 1980s, Klein entered the fragrance market with the launch of Obsession and Eternity.
The Calvin Klein label expanded over time to include swimwear, accessories, hosiery, and eyewear. In the early 1990s, he started to manufacture a more affordable line of casual apparel and accessories under the brand name CK. With his trademark minimalist designs, Klein penetrated the home decor market, where accessories ranging from bath towels to bedding linens bear his name. His most recent endeavor was Calvin Klein CosmeticsÑa makeup line sold exclusively in fine department stores. To date, Calvin Klein Incorporated exceeds $6 billion in annual sales.
Kitmeout - Today's Fashion Online
