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The Swoosh Logo

The Nike Swoosh logo is a graphic design created by Caroline Davidson in 1971. It represents the wing of the Greek Goddess Nike. Caroline Davidson was a student at Portland State University in advertising. She met Phil Knight while he was teaching accounting classes and she started doing some freelance work for his company. Phil Knight asked Caroline to design a logo that could be placed on the side of a shoe. She handed him the Swoosh, earning her $35.00. In spring of 1972, the first shoe with the Nike Swoosh was introduced, and the rest is history.

 

Kitmeout
Designer Clothing

Peter Blake at No 9 Albemarle Street
by Kitmeout
21 Nov 2009 at 1:19pm
Paul Smith - No 9 Albemarle St held a book signing with Peter Blake for a Genensis publications book “Lucky old Sun”, The books is a collaboration between the Beach Boys Brian Wilson and Peter Blake. It is a limited edition portfolio featuring a rare interview with Brian Wilson from the Beach boys, “That Lucky old [...]
New Balance x Concepts : Launch Party
by Kitmeout
21 Nov 2009 at 10:30am
New Balance x Concepts: Freedom Trail Collection & Launch Party More than 300 people came out to celebrate the launch of the New Balance and Concepts? Freedom Trail Collection hitting stores on Black Friday. DJs Doo Wop and Brek.One entertained the crowd into the morning while guests enjoyed cocktails and sweets. The Freedom Trail Collection introduces [...]
Aknowledge Clothes & Jeans Holiday 2009 Launch
by Kitmeout
21 Nov 2009 at 10:22am
Aknowledge is a premiere young men?s lifestyle collection that defines the convergence in the landscape between street, skate, contemporary and traditional. This global male acknowledges the key elements of dressing smart and uniquely bases his own wardrobe on the new essentials which consistently tie back to denim. This premium collection is based on 6 key pieces [...]
Lulu Guinness Late Afternoon Tea
by Kitmeout
21 Nov 2009 at 10:15am
Lulu Guinness Late Afternoon Tea Online Fashion Bloggers - You?re invited to an exclusive Lulu Guinness holiday event Tuesday, December 1, 2009 6-8pm Join us for champagne, tea and cookies and get a special preview of Lulu?s new iconic treasure Lulu Guinness boutique 394 Bleecker St between Perry St & West 11th St NYC 212-367-2120 Please rsvp@banzaid.com Copyright © 2009 Kitmeout. This Feed is for personal [...]
RMC Martin Ksohoh 2010 luggage Collection
by Kitmeout
19 Nov 2009 at 11:17pm
Here’s a sneek peek of the RMC Martin Ksohoh 2010 luggage Collection. The collection is made with Japanese denim and made by professional craftsmen. RMC by Martin Koshoh is an original local brand in Hong Kong, founded in 2002. Directed by Martin Lee Yat Ming, the product design is based on the concept of exquisite embroidery [...]
Dolce and Gabbana - New Moon Flick
by Kitmeout
19 Nov 2009 at 11:17pm
Police barricades on Houston Street held back Twilight fans outside the Dolce and Gabbana-sponsored Cinema Society screening of “New Moon.” Stars Kristen Stewart, Rob Pattinson and Taylor Lautner gamely made their way through the press line as snappers screamed their names. Natalie Portman and other fans showed up to catch the flick. Copyright © 2009 Kitmeout. [...]
W. Eugene Smith Memorial Fund
by Kitmeout
19 Nov 2009 at 10:41pm
October 14, 2009, the 30th annual awards ceremony of the W. Eugene Smith Memorial Fund took place at the Asia Society in New York City. Lu Guang from People?s Republic of China won the $30,000 W. Eugene Smith Grant in Humanistic Photography for his documentary project ?Pollution in China.? Lu Guang, freelancer photographer, started as an [...]
LVMH Moët Hennessy Louis Vuitton Green Credentials
by Kitmeout
18 Nov 2009 at 12:22am
GOING GREEN: Renaud Dutreil does his part to make New York a greener city. Every morning, the chairman of the U.S. arm of LVMH Moët Hennessy Louis Vuitton cycles to work, and carefully locks his bike at the red, stiletto-shaped rack by Bergdorf Goodman. On Monday, Dutreil and LVMH took their commitment to a better [...]
New Balance - The Freedom Trail Collection
by Kitmeout
17 Nov 2009 at 7:53am
Boston-based New Balance announces the next collection from the brand?s Partnership Program ? The Freedom Trail Collection- designed and developed in tandem with venerable sneaker shop, Concepts, in Cambridge, MA. Featuring two silhouettes from New Balance?s USA team, The Freedom Trail Collection re-introduces the classic 1500 sneaker and launches the first ever 875 boot. Inspired by one [...]
True Religion jeans by Jeff Lubell
by Kitmeout
17 Nov 2009 at 7:44am
How True Religion jeans got started To build his brand, founder Jeff Lubell gave pairs of his True Religion jeans away. My dad was in the clothing business and moved to L.A. with a New York apparel company when I was 20. I asked if I could work for him. He said, “Why don’t you get a [...]
Hockney Christmas at Paul Smith, Willoughby House
by Kitmeout
15 Nov 2009 at 9:26am
Hockney Christmas at Paul Smith, Willoughby House, Nottingham. The first exhibition to be held in the new art space is a showcase of David Hockney’s early work: ‘1960 - 1968 A Marraige Of Styles’. In conjunction with the opening of Nottingham Contemporary, and their first exhibition, the Paul Smith, Willoughby House shop will be displaying twenty Hockney [...]
Christopher Bailey, Burberry Chief Creative Officer
by Kitmeout
11 Nov 2009 at 9:36pm
Angela Ahrendts, Chief Executive Officer of Burberry, today announced the appointment of Christopher Bailey to a newly created position of Chief Creative Officer, in recognition of his outstanding contribution to the brand since his appointment as Burberry Creative Director in 2001. “It is with great pride and honour that we announce Christopher’s new position of [...]
Louis Vuitton at Saks Fifth Avenue
by Kitmeout
11 Nov 2009 at 9:31pm
Winter is around the corner, but Louis Vuitton still managed to throw a garden party Tuesday night at Saks Fifth Avenue. The French luxury firm transformed the store?s third floor into an indoor menagerie, dubbed Les Jardin Louis Vuitton and flooded with magnolia leaves and box hedges. Insouciant models dressed in Vuitton?s new resort collection picnicked [...]
DND Denim Development
by Kitmeout
11 Nov 2009 at 9:20pm
DND Denim Development is a casual urban collection with a touch of street. This line contains pants, tops,outerwear and accessories in a commercial price level. The collection is designed with the passion for creating new and innovative clothing with a commercial touch. True Vintage by DND is the Primium denim line, where the love for denim [...]
Tod?s Beverly Hills
by Kitmeout
11 Nov 2009 at 9:10pm
Tod’s transformed its Beverly Hills boutique into an Italian garden Wednesday afternoon to celebrate its new tome “Italian Touch.” Hosts Debra Messing, Brooke Davenport, Alexandra Kimball, Crystal Lourd, Jamie Tisch and Jeanne Yang brought their kids along to shop, plant mini herb gardens and sit for portraits by Roxanne Lowit. “Everyone’s going to have the [...]

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