Reebok Hat Section:
In 1992, Reebok began a transition from a company identified principally with fitness and exercise to one equally involved in sports. It created a host of new footwear and apparel products for football, baseball, soccer, track and field and other sports. It signed numerous professional athletes, teams and federations to sponsorship contracts.
In the late 1990s, Reebok made a strategic commitment to align its brand with a select few of the world's most talented, exciting and cutting-edge athletes. For several years now, the company has focused on those athletes who represent the top echelon of sports and fitness, among them Allen Iverson and Venus Williams who often wear Reebok Caps, Clothes and Trainers.
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