Von Dutch Tops Section:
As Owner/CEO of Von Dutch Originals, Tonny Sorensen is a true visionary. Sorensen’s unique approach to marketing has redefined the art of product placement for media, celebrities, movies and magazines. Under Sorensen’s leadership, Von Dutch Originals has become a leading American fashion label with a rock-and-roll attitude rooted in “Kustom Kulture.”
In just three years, Tae Kwon Do world-champion, Tonny Sorensen has taken Von Dutch from a niche t-shirt line to a full-scale fashion collection with wholesale distribution to Canada, Japan and Europe and franchise stores in Chicago, Miami, Las Vegas and Santa Monica. Sales revenues for 2003 reached $33 million through Sorensen's strategy of feeding the internal machine. Recognizing the brand's potential, he invested in the company in 2000, and most recently, he expanded the brand through licensing agreements with King Baby Jewelers, Jada Toys and Von Dutch Kustom Cycles. A true visionary, Sorensen will continue to build his fashion empire inspired by Kustom Kulture and the renegade lifestyle.
Kitmeout - Today's Fashion Online