It looks like Diesel have orchestrated a controversial advertising campaign to convolutedly gain brand exposure. The controversial advertisement, which has already been banned, depicts the rear of a naked man with three pairs of female legs hitched suggestively around his body.   The controversial advertisement appeared in The Sunday Times Style Magazine and reputedly ignited [...]

Ben Sherman is one of those truly rare brands that somehow manages to bridge the unbridgeable gap between youth-culture and middle age high-culture. Ben Sherman has the enviable quality of appealing to a full and varied spectrum of customers. Ben Sherman goes right back to the 1950′s, but Ben Sherman really hit the fashion world [...]

Billionaire Boys Club, a collaboration between Pharrell Williams, the highly regarded internationally acclaimed producer/artist of Neptunes and N.E.R.D, and Hip Hop fashion designer Nigo of “A Bathing Ape” fame and fortune, finally started to crawl off the production line at the end of 2005. Originally Reebok were to produce the Billionaire Boys Club range of [...]

Is The Oscars the most boring event on TV? For how long does it drone on? Who are 95% of the “celebrities”? Is The Oscars the ultimate sedative? So a bunch of “celebrities”, most of whom we’ve never heard and the rest of whom we wished we hadn’t, saunter down the red carpet in their [...]

The race is on to find the world’s finest polo shirt! After exhaustive research a short list of top polo shirt labels has been compiled. The top labels include: D&G, Burberry, Fred Perry, Hugo Boss, Penguin, Ben Sherman, YSL Rive Gauche and Versace, but it will be no surprise to know Lacoste and Ralph Lauren [...]

From New York to London, from Paris to Milan, fashionistas are talking about a nascent fashion trend dubbed Milano Grunge. For those wondering, the ether informs us that Milano Grunge is personified by Sir Bob Geldof; the style is chic, rich and almost aristocratic — yet in a certainly light you could easily confuse it [...]

The fashion rumor-mill is rumbling and if speculation is to be believed Edwin Jeans are ready to battle the might Levi’s for global denim domination. Edwin Jeans has something of a reputation of being the Levi Jeans of the East and has held a dominant position in the Japanese denim market for many years which [...]

One of the most exclusive shoes of 2006 has arrived. The Jhung Yuro exlusive luxury lifestyle footwear is limited to just ONE shoe per size – now that’s LIMITED EDITION for real. The luxury shoe consists of full grain leather with genuine snake skin Split suede, leather sock and collar lining Cup sole with deco [...]

Is Artful Dodger a Bape x Evisu hybrid? Are Artful Dodger clothes for people who can’t afford genuine Bape and Evisu? Some fashion commentators have been throwing these suggesting around and some fashionistas have been blindly nodding in agreement. In reality, Artful Dodger is neither a hybrid nor an economy label. Artful Dodger clothes are [...]

Another Lenten season is almost upon us and Christians around the world, mainly from the Orthodox denomination/s, are packing their coffee, mars bars and other minor indulgences away for another 40 plus days. The sacrifice, if you can call it a sacrifice, does rather pale into insignificance compared with Christ’s 40 days in the desert [...]

In a world full of sectarianism and religious belligerence is Fashion the unlikely saviour? Most people would agree Fashion is colour blind; when a customer buys an item of fashion do they ever question the colour, ethnicity, social background or religion of the designer — of course they don’t! It appears Fashion unites where religion [...]

Nicky Hilton, Paris’ relatively intelligent sister and all round glamour-addict, is building on her Chick “tweeny” fashion label which she launched back in 2004. Her new label, Nicky Hilton Beverly Hills (no points for originality), is looking to attract an older and more discerning customer. Nicky Hilton is quote as saying her new brand is “clothes [...]

So Mad Madge of the Madonna kind has set up a new Limited company in the UK called, of all things: Semtex Girls. Let’s face it, only a non-Brit without an understanding of recent British history would introduce the word “Semtex” into a company name, and if anyone was likely to put their dainty “plate [...]

So everyone’s favourite transcendental gay and pseudo-krishna queen, Boy George enters the fashion world with his B-Rude label. Everyone’s asking the same question: why’s the ex Culture Club front-person, DJ maestro and all-round fabulous entertainer hitting the cloth? The B-Rude label was actually born back in 2004 and consists of bold clothes and T-shirts for [...]

Apparently a recent survey by ACNielsen of on-line fashion consumers from around the world established that fashion brands Armani and Gucci are the most desired designer labels. The survey also reputedly established that one in three consumers would buy Armani or Gucci products if money was not an issue. Versace came in third in the [...]

So we all know designer jeans don’t come cheap. Premium denim brands like Seven for All Mankind, Evisu, Armani, Versace Jeans, Dolce & Gabbana, Antik Denim, Earnest Sewn, RMC and many others sell from anywhere between $200 and $800 and there are plenty of us out there willing to cough-up the cash for that premium [...]

A great many paranoid conspiracy theorists (PCTs) and average Joes and Joettes are conscious of the esoteric order named the Illuminati. The Illuminati is commonly believed to have its roots in the European Enlightenment and it’s believed the order was founded in May 1776 by Adam Weishaupt a Jesuit instructed Professor of canon law. Today [...]

For many years now G-Star has been an edgy and widely respected denim brand. G-Star’s innovation and celebration of youth culture attracted a young and intelligent customer base which have remained loyal to the brand and its unorthodox fashion style. Recently, however, there have been murmurings of discontent amongst a growing number of G-Star aficionados [...]

It’s virtually impossible to believe that it’s almost a decade since the murder of the “aristocratic” and visionary fashion designer Gianni Versace. The superstar Italian fashion designer was murder in Miami, Florida, on 15th July 1997 by fugitive Andrew Cunanan, an alleged homophobic who was responsible for the murder of four other men before taking [...]

Reebok, the sportswear brand recently acquired by Adidas-Solomon AG, is causing something of a stir with its “shockers”. And by “shockers” we’re not referring to a new innovative bio-mechanical and ergonomic footwear revelation – God forbid! No, we’re referring to controversial advertising which includes depictions of Satan – indeed, God forbid! Only last year Reebok [...]