Seven Jeans Go East!

As the Western economies hit rocky roadies, more and more companies, including fashion companies, are going East. Seven For All Mankind Jeans is the latest to pack their wagon. Whether this is a mad gold rush which will ultimately leave the new panners out of pocket only time will tell. Seven For All Mankind Jeans, […]

Seven Jeans, Reinvented Genius

The story of premium denim is one that is intricately intertwined with the launch of 7 For All Mankind in Los Angeles, California in the Fall of 2000. 7 For All Mankind was the first company to truly bring premium denim to scale, marking Los Angeles, California as denims’ venerable center for research and development […]

Seven Jeans, Going, Going, Gone!

VF Corp has acquired Seven for All Mankind a leading premium denim brand for an estimated $775 million! Eric Wiseman, VF’s president said: “A business like Seven For All Mankind, it’s clearly a lifestyle brand, clearly has international potential and it has a great direct-to-consumer opportunity. We weren’t really in the premium jeans space and […]