PATRICE MEIGNAN - Directeur de L'ECURIE / Directeur de la Publication du magazine INTERSECTION - PARIS / SEPTEMBRE 2011 Like any brand, EASTPAK stands tall because its roots run deep. In this piece, we thought we’d go back to those roots. Dig around a little in the fertile soil around them. Get our hands dirty.And see what we could find. We don’t know about you, but we think it’s an interesting story. And for the start of that story, we have to go back quite a way. Because EASTPAK has been making high-quality packs and bags since 1952. That was the year Eastern Canvas Products USA, with Monte Goldman at the helm, landed its first military contract. It did so by manufacturing high-quality duffels, backpacks and safety equipment for the US Army. And while the brand we know today may have outgrown those early roots, it still owes its rigorous quality standards to these early beginnings, when quality really could mean the difference between life and death for the American G.I.